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Airbrush Foundation 101

Okay folks, I am here today to blow all of your misconceptions about airbrush foundation out of the water! We hear on a daily basis, "I'm really not sure if I want to do airbrush." When we ask why, we usually hear something along the lines of, "I really don't wear a whole lot of makeup normally and I'm just worried about it looking cakey." And that is why airbrush makeup is perfect for YOU!

Another common reason we hear is, "I had it done at a friends wedding and it was awful!" That may be 100% true that your makeup was awful, but if you went into a restaurant, ordered a pizza and it tasted terrible, does that mean you don't like pizza? Probably not. It probably means, the chef didn't know what he was doing, or wasn't using quality ingredients. Same with makeup!

Either way, we want to show you exactly how airbrush makeup is supposed to be done!


1. It has a buildable coverage! That means we can completely customize your coverage anywhere form sheer, all the way to full coverage.

2. It is water-resistant! That is right ladies. You can have full confidence knowing that your foundation won't just slough right off the second you start tearing up. With that said, please be kind to your makeup, it's not Noah's arc proof. Be sure to be tapping and not wiping.

3. It is transfer-proof! That means your foundation isn't going to immediately come off on your partner's collar. Again though, no wiping. And that does not mean that your other makeup (i.e. bronzer, blush, eye shadow) is also transfer proof, so be mindful of that.

If you missed our Instastory, we did a pretty cool thing! We demonstrated the difference between Light, Medium, and Full coverage airbrush foundation looks like.

We started off with two photos, one with no makeup and the other with just concealer applied to the under eye area. Already a HUGE difference! (And yes, these are photos of me, Nine.)

We then showed the difference between light and medium coverage. The difference in application takes only about an extra 30 seconds. You may not see too much of a difference in coverage here, but I see it mostly in the forehead and chin area.

I know what you are all probably thinking, "Damn that's a big difference between the start and the finished look." And you would be correct. Keep in mind though, that the finished look is a FULL coverage face, which is not my go-to, everyday look and is usually not what every bride wants. Do I feel great? Yes! Do I look beautiful? Of course! But I also felt slightly extra picking up my kids from school.

I do also want to mention that in the full coverage photo, you may notice a slight difference in color between my neck and face. That was intentional. My neck and face are impressively pale in comparison with the rest of my body, so I usually go a half to a full shade darker on my foundation and tie everything together with some bronzer.

Since these photos went live on Insta, I've been asked 100 times what products I used between the full coverage and final look photos. Easy, a brow pencil (Morphe), bronzer to contour (Hoola from Benefit), highlighter on cheeks (Mary Lumanizer from The Balm), 2 eyeshadows (Hoola, yes, my bronzer and a deep brown that I don't know the name of) and mascara (Cheater from The Balm). (No I don't use blush on myself, LOVE it on other people, just not on myself.)

You'll notice that:

1. I look 3 shades darker than when I started.

2. The final look still looks natural on its own.

3. It is a very simple look. (One that I can recreate with or without airbrush in under 15 minutes!)

DESIGN TIP: I also had a TON of questions about how I made myself look 10 pounds lighter. Simple, contour! I know it sounds intimidating to most non-professionals, but let me tell you honey! I have had cherub cheeks my entire life! Even when I was 100 pounds soaking wet, my mother blessed me with some extra cheek chub and they are here to stay! So as I got older, had kids, and finally got a woman's body, the cheeks became more of an issue for me and that is when contouring came into my life. It doesn't have to be aggressive or even noticeable, but it does SO much for your self-esteem if you have problem areas on your face. You can slim a nose, carve out hidden cheekbones, and eliminate a double chin. There is no shame in covering up problem areas, as long as it makes you feel more confident!

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